Why we don't offer a
"Celebrity" upgrade.
I personally
don't think the value is there, and here's why!
Many wedding
dress dealers offer the "Celebrity" Line or some type
of upgrade. These upgrades are usually priced at $40 to $60
higher than their standard wedding dress preservation kit.
Check out what is included.
The most common upgrade includes
higher declared value for insurance on your shipping, a different
colored gown preservation box, and the use of muslin instead of acid
free tissue.
40 bucks for that....give me a break!
You can purchase additional UPS
insurance at $2 per $100 of value. (In 9 years of wedding gown
preservations we have never had UPS loose or damage a gown.
I think it's because the shipping boxes are so big it's hard to lose
them.) Anyway, the likelihood of UPS messing up is miniscule.
Using a silver or gold gown
preservation box and calling it an upgrade is absurd! Does
silver or gold look better than white? Maybe, but is the box
what you'll be looking at and showing off to others? I don't think
so. And the silver or gold on the outside of the box doesn't
change a thing when it comes to the storage or protection offered.
And using muslin instead of acid free
tissue is just another gimmick. The muslin doesn't provide any
additional protection for your wedding dress.
Oh, and the last thing. These
dealers try and "suck" you in by telling you that you need the
upgrade for wedding dresses valued over $500. WHY?
The cleaning process isn't different.
The handling isn't different. The care they use isn't
different. The preservation process is exactly the same
whether your wedding dress is worth $200, $500 or $5,000. The
only difference are the 3 items I've referred to above.
So what do you get by paying $40 -
$60 extra for a "Celebrity" or some other upgrade? You get $2
or $3 of muslin instead of tissue, you get a different colored box,
and you get extra insurance - that you can buy separately yourself.
It's a clever marketing tool to get
more money from you for very little if any added value.
That's why we don't offer an upgrade.
We value our customers and want to give them the best value.
Your $500 wedding dress will be treated with as much care - concern
for details - and be processed with the same care and concern for
details we give the $5,000 gown. Our reputation for honesty
and value rests on it.
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